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Neenah x Hostoa Paper Promotion

Project Type

Illustration, Systems, Packaging

Date

2023

Neenah is a paper company focused on producing high quality products while developing new technologies that meet the needs of the designers that use them. Hostoa is a tea brand focused on quality with flavor unlike any other. The purpose was to promote both brands showing the versatility of their products while also showing the quality.

This was done by creating different color schemes for each tea flavor, different graphics, but keep them relating to one another. Outer sleeve designs and tea packet designs focused on organic shapes and bright colors. The added foil elements are added to emphasize quality. Die cut window in sleeve to see flavor on inner box, information card to introduce the brands, each one coordinates to the design from the outer sleeve, lastly boxes are pulled out of sleeve and opened to reveal the teas on the inside.

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